Harbin graphic design training School

Graphic design is the art of communication, stylization, and problem solving through words and images。Because of the overlap of knowledge and skills, graphic design is often mistaken for visual communication or communication design。Graphic design uses many different methods to create and combine words, symbols and images to produce visual ideas and information。Graphic designers may use typography and layout techniques to achieve the desired effect of product design。The term "graphic design "comes from the English "graphic". Before the formation of modern graphic design, this term generally refers to various forms of graphic art formed by printing。So, at that time, the word was used in conjunction with the word "art," and collectively it was called "Graphic design."。

Harbin graphic design training School

Graphic design in addition to the visual to give people a beautiful enjoyment，It is more important to convey a message to a wide range of consumers，An idea，So in graphic design，Not only focus on the surface visual beauty，Think about the message，Graphic design is mainly composed of the following basic elements: creativity: is an element of graphic design，No good ideas，There is no good work，Three conditions of audience, media and cultural background should be considered in creativity。Composition: Composition is to solve the spatial relationship between graphics, color and text, so as to be novel, reasonable and unified。Color: Good graphic design works pay attention to harmony, contrast, balance, rhythm and rhythm in the use of picture color。

Harbin graphic design training School

Graphic design works appear in front of people mostly through printing, so it is necessary to learn printing knowledge。As a graphic designer to master the pre-press technology, familiar with the printing process, understanding the post-press processing technology will bring endless charm to our design, the design is also good on paper, can be printed out, bring good works to consumers is the hard truth。The above are essential knowledge and ability to learn graphic design, without one, there is no shortcut to design, we only continue to practice and innovation, in order to slowly rise in the temper。

Harbin graphic design training School

Typography is not an end in itself, design is a way to better disseminate customer information。In the past, designers deliberately obsessed with personal style, as well as fonts and graphics that do not fit the theme, these are the main reasons for design failure。A successful layout, first of all to clear the customer's intention, in-depth understanding, observation, learning and design related aspects。Simple tutoring is a good design start。The layout can not be separated from the content, but also reflect the theme of the content, in order to strengthen the reader's attention and understanding。Only the theme is prominent and clear at a glance, in order to achieve the ultimate purpose of typesetting。Highlighting the theme is a good embodiment of the design concept。

Harbin graphic design training School

Commercial design and artistic design obviously exist。Design is a purposeful planning, and graphic design is one of the forms that these plans will take. In graphic design, you need to use visual elements to spread your ideas and plans, and use words and graphics to convey information to the audience, so that people can understand your ideas and plans through these visual elements, which is the definition of our design。The bottom line for the survival of a visual work should be whether it has the energy to move others and whether it successfully conveys the information behind it. In fact, she is more like interpersonal relations, relying on charm to conquer the object。